For a company to grow and flourish, their relation with customers needs to be strong. This situation brings in importance to the domain of Customer Relationship Management. The customer relation management consultant uses technology and process to tackle problems related to customer needs and build in good relationship with the customer.

CRM consultant works with the CRM soft ware to process information about customers, to bring effectiveness in marketing and help in identifying marketing trends. They also help the sales force with relevant information about customers. The job as a CRM Consultant is challenging. The candidates are attracted towards this job due to the job satisfaction and opportunities in prevailing in this area.

Qualifying Exam

Those candidates who wish to become CRM Consultants need to pass the qualifying test conducted by the organization they wish to join. The examination mainly tests the candidates knowledge in the respective filed, his knowledge about CRM software etc.

Who is eligible to apply?

The candidates with graduation in science especially computer science, management or marketing are eligible to apply for the post. They should have good knowledge in computer and knowledge of CRM software is a must. Those with experience for at least one year as CRM consultant are given preference. Those candidates with advanced degree are paid high compared to graduates and fresher’s.

Key points in the process

• Need to be a graduate preferably in computer application or business administration in CRM.
• Need to posses good oral and written communication skills
• Experienced candidates are preferred as CRM consultants.
• Should possess knowledge in CRM software’s, ORACLE and Microsoft office etc.

Skills required for CRM Consultant

The CRM consultant needs a pleasing personality with good oral and written communication skills. They need good understanding about the products and services offered by the company along with company goals and objectives. They need to identify the need of the customer and act according to their requirements. They need to be skilled in using CRM software. They should identify the right CRM solution for the company. They need to cope up with tough situations and adjust to the organizational work flow and change which maximizes the productivity and profit of the company. A CRM consultant should also possess presentation skills and organizational skills.