Mass Communication’s growing scope in India

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The Indian education system has changed a lot. In the present scenario, Indian education system has no shortage of professional courses. Media is one of the popular courses among the other available courses. A few years ago, only limited numbers of people were interested in mass communication courses. But recently, these courses ventured a lot of recognition. Mass communication courses include variety of fields such as journalism, advertising, public relations, etc.

Mass Communication Courses

The candidates can pursue many courses in mass communication. Some of them are:

  • Bachelor of Arts in Journalism
  • Diploma in Mass Communication
  • Master of Arts in advertising and design
  • Bachelor of Arts in Journalism and Mass Communication
  • Doctor of philosophy in Film and mass communication
  • Master of Arts in communication
  • Master of Arts in journalism
  • Master in communication studies
  • Bachelor of Arts in Mass Communication
  • Post graduation diploma in Corporate Communication
  • Doctor of Philosophy in journalism and mass communication
  • Post graduation diploma in Broadcast Technology
  • Master of Science in Mass communication
  • Post graduation diploma in Advertising
  • Master of Arts in Broadcast journalism

Institutes that offer Mass Communication courses in India

A few colleges or institutes in India that provides various courses in mass communication are listed below.

  • University of Pune
  • University of Calicut
  • Pazhassiraja College
  • Asian College of Journalism
  • Xavier Institute of Communications
  • Mudra Institute of Communications
  • Bharatiya Vidya Bhavan
  • B D Somani Institute of Art and Fashion
  • AJK Mass Communication Research Centre
  • Indian Institute of Mass Communication
  • Sir J J Institute of Applied Art

Scope of Mass Communication in India

Mass media is the term used for naming all the modes of the media like cinema, newspapers, television, radio, magazines, etc. These media makes aware the common people of any type of information. The candidates who have completed mass communication courses have great career opportunities in various fields like research institutes, public relations, publishing, and news media.

A few job profiles for these candidates are Presenter, Public Relations Officer, Radio Jockey (RJ), Feature Writer, Art Director, Editor, Floor Manager, Sound Engineer, Photojournalist, Journalist, Correspondent, TV Correspondent, Transmission Executive, Sound Technician, Screenwriter, Reporter, Proof Reader, etc. The various employment areas for them are Blogs, Radio Telecasting Companies, Websites, Central Information Service, Advertising Agencies, Broadcasting Corporations, Legal Affairs Department, Photography Companies, Press Information Bureau, Periodicals and Magazines, etc. Some government organizations that offer candidates who have completed mass communication courses are AIR - All India Radio, Doordarshan, etc.

Today’s media is quite different from that existed in the past. In the present scenario, media has become a significant aspect of common people’s daily life. The media helps the individual to place his/her demands on a large platform and also he/she can ask for justice, explanations, etc, which were not possible earlier.

Mass communication is the backbone of our society. It is impossible to construct a modern society without its active participation. For pursuing a mass communication course, one requires great talents like imagination, creativity, flexibility, innovation, and spontaneity. Mass media and communication is an interesting field to be in and to make a successful career.

 
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4 Responses to “Mass Communication’s growing scope in India”

  1. 4
    pranay naik:

    I m in my final year electronics & telecommunication engineering. but i am interested in media as i am interested in politics. can u plz help me???

  2. 3
    aakash:

    i m pursuing mass communication from jims ip university, bt i am totly confused, what to do or not .
    so plz help me what i do …
    i have intrest in advertising and events,etccccccccccc
    bt right now i m totly confused
    tell me

  3. 2
    aakash:

    i m pursuing mass communication from jims ip university, bt i am totly confused, what to do or not .
    so plz help me what i do …
    i have intrest in advertising and events,etccccccccccc
    bt right now i m totly confused

  4. 1
    shamika:

    after havin a two years of experience as a radio jockey, is there any scope to grow further by taking up a course of masters in mass communication? if yes, then what is it?