Education and Career Forum

Dear friends, I am planning to pursue a PG Diploma in Marketing and Sales Management. I want to do this Diploma course in IPSR Group of Institutions. I don’t know about the syllabus of this course available in this institute. So, please tell me about the syllabus of this course.

The course syllabus of PG Diploma in Marketing and Sales Management in IPSR Group of Institutions is given below:-

Semester I:-

:-Distribution and Logistics Management
:-Product and Brand Management
:-Quantitative Techniques in Management
:-Management Function and Behaviour
:-Consumer Behaviour

Semester II:-

:-Marketing of Services
:-Customer Relationship Management
:-Research Methodology
:-Advertising and Sales Management
:-Project Work