Education and Career Forum

Hello friends, can I know about the course syllabus of PG Diploma in Pharmaceutical Marketing which is available in ICFAI University Jaipur? Kindly let me know about the duration as well. Thank you!

Course syllabus and duration of PG Diploma in Pharmaceutical Marketing of ICFAI University Jaipur are as follows:-

Duration- 1 year

Semester 1-
Marketing Management I
Financial and Cost Accounting Business
Business Communication
Pharmaceutical Manufacturing
Principles of Management
Decision Science
Managerial Economics
IT for Management and Excel
Organizational Behaviour
Pharmacology I
Anatomy and applied Psychology
Legal Aspects of Business

Semester 2-
Marketing Management II
Product and Brand Management
Marketing Management- II
Business Communication
Pharmacology- II
HRM
Strategic Management
OTC Marketing
Production, Logistics and Supply Chain Management
Research Methodology and Market Research
Intellectual Property Rights
Corporate Governance, Business Ethics and Human Rights
Foreign Language

Semester 3-
Integrated Market Communication
Insurance
Marketing Strategy
Medico Marketing
International Business and Marketing
Regulatory Affairs
Clinical Research
Consumer Buying Behaviour
Applications of Finance and Costing
Hospital and Administration
Indirect Taxation
Sales and Distribution Management

Semester 4-
Innovation
Project Management
Business Development
Capstone Project