Education and Career Forum

Hi friends, can anyone of you let me know about the structure of BBA in Digital Marketing course which is available in University of Technology and Management? I want to study this BBA in this college. So, I want to know about the course structure. Kindly tell me the course duration also. Thank you!

BBA(Digital Marketing) in University of Technology and Management is course duration of 3 years which is divided into 6 semesters. Course structure are as follows.

Semester 1:
Communication Skills,
Organizational Behavior,
Basics of Management,
Business Communication

Semester 2:
Accounting,
Finance Management,
HR Management,
Economics

Semester 3:
Basics of Digital Management,
Digital Design and Communication,
Internet Technologies,
SEO

Semester 4:
Social Media Marketing,
Advertising,
Data Analytics,
Data Mining

Semester 5:
Web Design & Development,
Content Marketing,
Lead Generation & Email Marketing,
Mobile Marketing

Semester 6:
Project Management,
Business Laws & Ethics,
Digital Marketing Laws*,
Seminar