Rural Management involves the study of controlling, directing, organizing and even planning of agribusiness, co-operative and related fields. The field involves merging of management studies knowledge into rural context. Courses in Rural management are designed in such a way that concepts taught in the course are applied in real life scenarios through training in rural areas by way of interaction with rural people and through case studies.

Career in Rural Management:

Rural Managers work in Non-government organizations, government organizations, financial institutions, rural banks like NABARD, co-operatives, rural industries and private enterprises. There are also developing opportunities for rural managers in multinational companies that are trying to enter into the untapped rural markets, more specifically in electrical & electronics, automobile, telecommunication, transportation, rural housing, production & industrial agriculture and power sectors. Rural Manager work in rural enterprises as consultants advising on operational efficiency and improvements, analysts, managers and policy makers.

What are the works of a rural manager?

Some of the works of a rural manager in an organization includes:

• Devising the most crucial methods of accomplishment of work in rural sector by analyzing operational problems and by  evolving operational procedures

• Identifying the inadequacies if any in the current structures

• Organizing of crucial databsed

• Preparation of recommendations for implementation of new systems or for introducing changes in the current methods for streamlining procedures in related fields

• Management of all functional areas of management including  human resource development, purchase, project implementation, systems, finance, marketing and general management in all sectors of rural based enterprises

• Making frequent visits to farmlands and rural areas for making assessment and for advising methods of correction if any to be followed

Names of popular organizations working in Rural Management field:

The names of some of the prominent organizations working in the field of rural management in India are given below:

• VIKSAT

• Regional Centre for Human: Settlement and Environment

• Society for the Promotion of Wasteland Development (SPWD)

• MS Swaminathan Foundation

• MYRIADA

• Ecotech Services (ETS)

• Development Alternatives

• CHIRAC

• BAIF

• Aga Khan Rural Support Program (AKRSP)

• Association for Voluntary Agencies for Rural Development (AVARD)

• Action for Food Production (APPRO)

Courses pertaining to rural management in India:

The Indian government has established a prestigious institution called as the Indian Institute of Rural Management at the city of Anand in the state of Gujarat mainly for the purpose of catering to the developing need for competent professionals in the field of rural management. The institute offers rural management course with a duration of two years and admission to this course is done based on the performance of the students in the entrance test and for taking up this entrance test, candidates must have completed their graduation in any discipline with at least 50% of marks. The test is meant for testing the general knowledge, mathematical ability and basic rural development knowledge of the candidates. Taking up this course will be helpful for the students who would like to find a career in rural management.

Government jobs in Rural Management:

When it comes to government jobs in the field of rural management, candidates can look for job opportunities in the Indian Institute of Rural Management, which is a government-run institution not only offering courses on rural management, but also offering different educational courses in this field in such a way that rural development can be brought about. Since India is a country with many rural areas, there will be very good job scope for jobs in the field of rural management in India. This is going to be a booming field in the nation with good number of employment opportunities.