Education and Career Forum

Hi, I am planning to secure a Diploma in Advertising and Public Relations admission. I just want to know about the syllabus of this Diploma course of International Council for Management Studies. Can any of you kindly let me know the syllabus?

Course syllabus of Diploma in Advertising and Public Relations in International Council for Management Studies :-

The syllabus of the Diploma in Advertising and Public Relations is given below.

1) Communication Theories Concepts and Process Marketing
2) Advertising Principles, Concepts, and Management
3) Media Planning
4) Creativity and Campaign Planning
5) Public Relations & Corporate Communication
6) Principles, Tools & Techniques
7) Government and Public Service Communication
8) New Media: Concepts and Applications
9) Advertising, Marketing, and PR Research
10) Production Techniques & Methods

Course syllabus of Diploma in Advertising and Public Relations in International Council for Management Studies are as mentioned below:-
Elements of Management
Public Relations
Media Planning
Advertising Principles, Concepts and Management
Consumer Behaviour
Creativity and Campaign Planning
Digital Public Relations and Corporate Communication
Advertising, Marketing and PR Research
Oral and Visual Communication
Production Techniques and Methods
Marketing