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Hi everyone, can I get to know about the structure of BA in Marketing Management & Retail Business of Dr. Harivansh Rai Bachchan Mahavidyalaya? I am interested to join this institute for this course. Please tell me about the course structure.

Course Structure of BA (Marketing Management & Retail Business) in Dr. Harivansh Rai Bachchan Mahavidyalaya are as follows:-
Course Duration – 3 years
Course Type – Degree
Course Level – Under-graduate
Course Mode – Regular
Course Place - on campus
Eligibility – 10+2 with 50% minimum aggregate score

Course structure of BA (Marketing Management & Retail Business) in Dr. Harivansh Rai Bachchan Mahavidyalaya are:-
Duration - 3 years
Level - Graduation
Type - Degree
Mode - Regular
Eligibility - Candidate must be passed in 12th with 55% marks.

Course structure of BA(Marketing Management & Retail Business) in Dr. Harivansh Rai Bachchan Mahavidyalaya are given below.

FIRST YEAR

=> Financial Decision Making

=> Business Communications and Creativity

=> An Introduction to Entrepreneurship and Enterprise

=> Understanding Organisations

=> Principles of Marketing

=> Marketing Information and Decision Making

SECOND YEAR

=> Understanding Behaviour in Organisations

=> Customer Insight

=> Business Law

=> Marketing Communications

=> Retail Business

THIRD YEAR

=> Strategic Marketing Management

=> Retail Management Project

=> Retail Marketing

=> Retail Performance

DHRBM (Dr. Harivansh Rai Bachchan Mahavidyalaya) is one of the famous college offering different level degrees in different subjects from which BA in Marketing management & Retail business is one of them.

BA (Bachelor of Arts) in Marketing management & Retail business is a graduation level degree. The duration of the course is 3 years with 6 semesters.

The basic eligibility required for studying this course in the college is a 10+2 in related stream with minimum 45% from any recognized board.

For more details about the course visit the official website of DHRBM.