Annamalai University Post Graduate Diploma in Business Administration- Marketing Management Papers

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The Marketing Management Paper generally considers the study of the statistics of the business principles that one should adopt to increase the strength of the profit. The paper also provides the information about the current marketing scope, by which one can spread its business strength. The paper is under the course of Post Graduate Diploma in Business Administration. Students are asked to write to the point answer so that they can get complete marks on every question.

Why this subject forms an important part of Post Graduate Diploma in Business Administration?

The Post Graduate Diploma in Business Administration- Marketing Management Papers holds the general studies of different principles and norms of business administrations. This subject also gives perfect knowledge about the product life cycle and advantages of using the alternatives in case of the product positioning. It also gives idea about the tools used to create public relationships.

What paper pattern you can expect in the exam?

The paper format that Annamalai University Post Graduate Diploma in Business Administration- Marketing Management Papers holds is linear and simple. From entire syllabus of this paper, only ten questions are present in the question paper and one is allowed to attempt only five questions. All the questions carry equal marks. Questions are mainly of long answer type. Markings of every question are based on the number of sub questions attached to a single question.

Which questions are asked very frequently?

The most frequent questions asked from the Marketing Management Papers are globalised marketing environment, methods of sales forecasting, product planning and development etc. There are also some questions which are important and asked several times are different stages of market development and packaging etc.

How much marks and time are allotted for this paper?

Annamalai University Post Graduate Diploma in Business Administration- Marketing Management Papers holds 100 marks and time given to an individual is three hours.

Which Books you can refer?

Marketing management by philip kotler 13th edition

Download Annamalai University Post Graduate Diploma in Business Administration- Marketing Management Papers
 
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3 Responses to “Annamalai University Post Graduate Diploma in Business Administration- Marketing Management Papers”

  1. 3
    md.anis khan:

    dear sir, this is a mohammad anis khan. I want a diploma degree for instrumantation. It is a posible sir. I am allreddy doing work. But i want degreer back date. Please given me reply on my email. Thanking you sir,

  2. 2
    SANDIP MONDAL:

    Please provide me last year sample question for 2010 as I am doing PG diplomo course in Business administration from Annamalli University, Kolkata.

  3. 1
    asina:

    iam studying m.sc maths in correspondence(1st year).i got a arrear exam in paper3,so u where conduct the exam on friday 30th but the exam was postponed.i want detail for this exam.,