Advertising can be considered as one of the many aspects of Mass Communication. It is a vast field and the sector is booming within the city of Bangalore. Today an assortment of new arenas is rising up from the sector. They include event management and image management.  Internet marketing is another arena that is included in this field.  

Some of the fields where career opportunities are available are with:

• Private Advertising Agencies
• Advertising Department In Companies of the Private Or Public Sectors
• Advertising Sections Printed Media
• Commercial Section Of Radio Or Television
• Market Research Organizations
• Freelancing

As to get a good job with firm of repute, there are certain education qualifications needed by a candidate.

The basic qualification for a person to join the field of advertisement is a graduate degree from any discipline. Those students who have a Master’s degree in advertising, advertising media management or in advertising and public relations can get good jobs quite effortlessly. A postgraduate management degree in marketing will also be very helpful for job seekers.

Advertising Job Profiles in Bangalore

A vocation in the field of advertising can be quite lucrative. A job in this field can be differentiated into two – creative and executive. The executive part includes Media Research and Client Servicing in addition to Market Research. The Creative part includes photographers, writers of scripts, visualisers, typographers and copywriters. Some of the job profiles in the advertising sector are:

• Account Director (MR)
• Account Director (PR)
• Animator
• AV Executive
• Copywriters
• Creative Director
• Designers
• Events Manager
• Executive
• Field Executive
• Field Supervisor
• Graphic Designer
• Group Account Mgr
• Manager
• Media Planning & Strategy
• Photographers
• Printing Technologist
• Profit Centre Head
• Promotions Manager
• Qualitative Manager
• SBU Head
• Scriptwriter
• Visualizes
• VP - Client Servicing (Advertising)
• VP - Client/ Servicing (MR)
• VP – Creative
• VP - Operations/ COO
• Web Developer Jobs
• Web Planner

Qualification needed for advertising Jobs in Bangalore

A lot of advertising agencies takes in candidates who have a graduate degree in mass communication/advertising or in management. In other creative departments, graduates of BA with a good command over the English language will be employed. It is also required for them to have knowledge on computer softwares such as coral draw, Photoshop etc. There are many advertising courses that are offered at the diploma level. The qualification needed for the candidates to join this course is a pass in class 12.

Finding Advertising Jobs in Bangalore

There are many avenues by means of which individuals can get good jobs. Aspirants can visit the websites of firms to get information on job vacancies. They can upload their resume if they fulfill the qualification criterion mentioned by the companies. Candidates also have an option to contact the HR of these firms and enquire about the availability of posts. Another option for them is to register themselves with some good consultancies. Most of the firms also take in candidates on the basis of referral.

Advertising Companies in Bangalore

Given below are some of the major advertising firms in Bangalore.

• Aspiration Advertising
• Asta Communications Private Limited
• Bharathi Ads & Graphics
• Euro RSCG
• HURITS Consulting Private Limited
• iContract
• Image Works Digital Prepress Studio
• Mudra Communication
• Ogilvy & Mather
• Parade Advertising & Marketing Private Limited
• Pentagon Communications Private Limited
• Rediffusion DYR
• Renaissance Advertising
• Serve & Volley Outdoor Private Limited
• Tyroo Media Private Limited
• Zenith Media Private Limited

Recruitment Process for Advertising Jobs in Bangalore

The process of recruitment is mostly done by the HR of the respective firms. For most of the part, the firms’ gets help from good recruitment agencies or publish advertisements in leading newspapers. If there is any chance for the candidates to join as interns, they should take up that opportunity by all means. Then can ascend the ladder of success by taking up a position at the entry level. Those candidates who do not wish to work with firms can work as freelancers.