#1  
10th April 2012, 02:06 AM
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Syllabus of mass communication entrance exam from Patna Women College?


Syllabus of mass communication entrance exam from Patna womens college





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  #2  
14th July 2013, 07:22 PM
aatirisking
 
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Post Re: Syllabus of mass communication entrance exam from Patna Women College?

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Originally Posted by Unregistered View Post
Syllabus of mass communication entrance exam from Patna womens college
Module: One
Communication: Definition and functions; Types of Communication: Intra-Inter-Group-
Mass Communication; Means of Commuication: Press, Radio, Television, Film, Internet,
Cable Network; Media-Society Theories: Mass Society, Mass Culture and Mass
Audience; Normative theories, Functionalism, Critical Political Economy, Marxism,
Information Society; Frankfurt School of Communication; Mass Media in India.
Module: Two
Communication models: Aristotle’s classical model; Laswell’s model; Shannon-
Weaver’s Mathematical model; Wilbur Schramm’s model; David Berlo’s model;
Newcomb’s model; Westley McLean’s model; George Gerbner’s model; Media
Dependency model; McCombs and Shaw’s Agenda Setting model; Chomsky-Herman’s
Propaganda model; Development Communication and Diffusion of Innovation;
Dominant Paradigm; Uses & Gratification; Globalization and Mass Media.
References:
(1) McQuail’s Mass Communication Theory (4th and 5th Edition): Denis McQuail
(2) Communication for Development in the Third World: Srinivas Melkote and H. Leslie
Steeves
(3) India’s Communication Revolution: Arvind Singhal and Everett Rogers
(4) Mass Communication Effects: Joseph Klapper
(5) Many Voices One World: Report of the McBride Commission
(6) Mass Communication: Rowland Lorimer
(7) Understanding Mass Communication: Melvin DeFleur
(8) Development Communication: Uma Narula
(9) Electronic Media and Communication Research Methods: G.K. Parthasarathi
Second Half: Media Management, Laws and Ethics 50 Marks
Module: Three 25 Marks
Definition and different types of Media Management; Ownership patterns of Newspapers
in India; Corporatization and Monopolization: Changing nature of Newspaper
Management; Cross Media Ownership; FDI in Media; Various Departments of
Newspaper; Dual Economy of a Newspaper: Circulation and Advertisement Management
of electronic Media; Public Control, Private Control; Autonomous model; Prasar Bharati;
Cable TV Regulation Act; Organizational Structure of Doordarshan and All India Radio;
Convergence of Media; DTH, TRP, ABC, NRS; Satellite Channels.
Module: Four 25 Marks
Freedom of Information; Right to Information; Freedom of the Press with special
reference to India; Press Commissions; Press Council; Press Laws: Defamation,
Contempt of Court; Sedition, Official Secrets Act, Copyright Act, Press and Registrations
of Books Act, Obscenity Act, Working Journalist Act, Parliamentary Proceedings Act;
Codes of Ethics; Yellow Journalism.
References:
(1) Newspaper Management in India: Gulab Kothari
(2) Newspaper Oganization and Management: Herbert Lee Williams
(3) India’s Communication Revolution: Arvind Singhal and Everett Rogers
(4) Media Ownership: Gillian Doyle
(5) Sambadpatra Sangathan O Parichalana: Pabitra Mukherjee
(6) The Indian Media Business: Vanita Kohli
(7) Media Ethics: K.M. Srivastava
(8) Media Monoliths: Mark Tungat
(9) Laws of Press in India: Justice Durgadas Basu
(10) Report of the Second Press Commission in India
(11) Press and Press Laws in India: H.P. Ghosh
  #3  
14th August 2013, 12:40 AM
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Default Re: Syllabus of mass communication entrance exam from Patna Women College?

What are the subjects required for mass communication?
  #4  
5th November 2013, 04:48 PM
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Default Re: Syllabus of mass communication entrance exam from Patna Women College?

Qhat are the types of questions aaked in entrance exam of masa comm in pwc
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  #5  
11th May 2014, 08:50 PM
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Default Re: Syllabus of mass communication entrance exam from Patna Women College?

what is the syllabus for mass communication entrance exam in patna womens college
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  #6  
7th May 2015, 07:39 PM
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Default Re: Syllabus of mass communication entrance exam from Patna Women College?

What type of question ask in Patna women's college for entrance exam in mass communication
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  #7  
12th March 2016, 09:48 PM
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Default Re: Syllabus of mass communication entrance exam from Patna Women College?

What is syallabus of bechlor in mass comunication and journlism in HIMM plz send me my email :[email protected]
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