#1  
11th May 2012, 08:15 PM
satya1223
 
Join Date: May 2012
Posts: 1

Marketing management objective type questions?


dear sir/madam
i wants marketing management objective type question.
regards
satya





Related Questions:
  1. Management trainee HR objective type questions for PSU exam
  2. Any negative marking in UPCEE exam? Eligibility for UPCEE?
  3. Syllabus for SBI bank PO exam and books for the same?
  4. Professional knowledge for IBPS specialist officer material?
  5. Objective type questions for IBPS specialist officer in HR/personal management
  6. Books to be referred for bank specialist officer exam?
  7. Solved objective type questions of company account, cost and management accounting?
  8. Maharashtra Board Higher Secondary- Organization Of Commerce And Management Exam – Download Previous Year’s Question Papers
  9. Source of study material for doing MBA with specialization in Marketing? How to start preparing for it? Is the exam completely objective type or will there be any subjective questions as well?
  10. Syllabus of food corporation of India for the post of Astt. grade3(general and goddown)north zone?
  11. Indian Institute of Material Management Post Graduate Diploma in Material Management- Business Laws (Paper 6) Exam – Download Previous Year’s Question Papers
  12. ONGC entrance exam previous years question papers?
  13. Objective type questions and answers on the subject of Labour Laws and Human Resource Management?
  14. Syllabus and Previous year Question Papers of FCI for the position of Assistant Grade III?
  15. Bharathiar University MBA 1st Year- Marketing Management Exam - Download Previous Years Question Papers
  16. Objective type questions on UGC NET for management(HRM)?
  17. What is the qualification required for UPSC? -- [New]
  18. In aieee, what are the minimum marks reqiured in each subject? -- [Most Discussed]
  #2  
2nd February 2014, 11:20 AM
naveen1221
Senior Member
 
Join Date: Mar 2012
Posts: 194
Default Re: Marketing management objective type questions?

Hello Friend !!

Marketing Management:

Firstly Marketing is the art of trade, selling, purchasing and advertising.

Also Marketing is to get the right goods and services and deliver to the right people at the right places at the right time at the right price.

The right communication and promotion also plays an important role in Marketing.

And the 'Marketing Management' is the study of the new techniques in the marketing arena.

These techniques involve the influencing of level, timing, and composition of customer satisfaction that is accepted at the definition of the term.

And the most common Objective Type Questions of Marketing Management include :

1. Which of the following is central to any definition of marketing?

2. Introducing new products to existing markets is an example of?

3. When a company acquires a supplier through an acquisition strategy, this is referred to as:

4. When backed by buying power, wants become .

5. Selecting which segments of a population of customers to serve is called

6. Which of the following reflects the marketing concept philosophy?

7. Which of the following is the term for customers who make repeat purchases and tell others

about their positive experiences with a product or service?

8. Greater consumer control means that companies must rely more on marketing by ? than by?

9. Most companies today enter a new market by serving a , and if this proves successful, they?

10. An increasingly large number of firms are changing their organizational focus from to?

11. Which of the following is NOT a marketing objective?

12. What is price skimming?

13. Setting a price below that of the competition is called:

14. A profit calculated by adding a percentage to the costs of production is called:

15. A profit calculated on the basis of a percentage of the selling price is called:

16. Calculating prices on the basis of what the market will pay is called:

17. Ending prices with 99p is called:

18. Bundle pricing is:

19. Advertising used in the early stages of the PLC is called:

20. What is institutional advertising?

21. What is copywriting?

22. What is reach?

23. Selling warm coats to Icelanders is an example of?

24. Selling vodka to Icelanders is an example of?

25. Selling fishing equipment to Icelanders is an example of?

Also follow the attachment for more questions.

Thank you!
Attached Files
File Type: pdf Marketing Management Objective Qs.pdf(129.4 KB, 12069 views)
Do you have any question? or have anything to say?



Related Topics:

Thread Replies Last Post
Source of study material for doing MBA with specialization in Marketing? How to start preparing for it? Is the exam completely objective type or will there be any subjective questions as well? 1 3rd August 2011 11:43 PM



Powered by vBulletin® Version 3.8.3
Copyright ©2000 - 2024, Jelsoft Enterprises Ltd.
Search Engine Optimization by vBSEO 3.3.0
vBulletin Optimisation by vB Optimise.
Please also check: