Annamalai University is located in Annamalainagar, near the historic town of Chidambaram. The University boasts of one of the largest campuses in our country. Annamalai University offers a range of courses. It also offers MBA in Human Resource Management. The degree is of two years duration. In the first year of the course there is a paper on Marketing Management. The subject is very crucial in view of modern management studies. The examination pattern of the paper is given below.

The exam is of duration of three hours and the maximum marks are 75. The paper consists of four sections. Section A consists of eight questions out of which five are to be answered. The answers should be approximately within ten lines. Each question is of three marks. The sub total os this section is 15 marks.

Section B consists of five questions out of which three are to be answered. These are long answer type questions and each question carries 10 marks. The subtotal of this section is 30 marks.

Section C consists of three questions out of which only one is to be answered. This question carries 15 marks.

The last section i.e. Section D consists of only one question which is compulsory. This question also carries 15 marks.

Links

http://www.indiastudychannel.com/exams/ExamPaper77731.aspx

http://annamalaiuniversity.ac.in/oldquest/questions/quest_2919.pdf

http://annamalaiuniversity.ac.in/oldquest/questions/quest_4769.pdf

http://annamalaiuniversity.ac.in/oldquest/dec2008/quest_6341.pdf

http://annamalaiuniversity.ac.in/oldquest/may2009/quest_7919.pdf

http://annamalaiuniversity.ac.in/oldquest/dec2009/quest_10225.pdf