Today we are facing imbalances in the Indian economic scenario including the higher fuel price, variations in the stock exchange rates, the changing money rates etc. We are living in a country where the cost of living of a common man touches its heights. To meet the daily expenses, now Aam aadmi need a support of a job which can pay him in five digits and more. The changes in the social scenario of the county are also visible. The changes are all over in the external environment.

The most of the change are visible starting from the globalization and then the recession also contributes to the changing scenario. The attitude of the Indian youth also changed with this altering world.  The opportunity available to the citizen shows a drastic variation. Even though the number of opportunity to growth and development increased from the past decades, it is not enough for the total population. Onereason behind this is the peak competition across the sector. But there is also another fact, that the changing attitudes of the youth are looking for the area where they are comfortable. Now people are not taking the first job as it come, they are becoming more selective. The young are not ready to take any chances, they are more future oriented and focused about their career. Their attitude also shows that they are not much interested in the traditional jobs and the practices in the traditional working life.

If you really go through the young minds they are not interested in Government jobs and the boredoms, though job security is a concerned for them. They are more creative and innovative, ready to think out of the boxes and for them the benchmark for work environment becomes the “Google World”. Hence the understanding and aspiration leads them to the corporate sector and as a path to corporate they take Management courses.

New Changes in the Job Prospects

The recession has its deep root influence on the job market of the country and it left a shock for the career aspirants while selecting a career. Now the important criteria in selecting a career become the flexibility, money and the future scope of the career. When it comes to the Indian B-School students we can experience a sea-change from the early practice, in the way they are looking into the employment opportunities. They are not showing any interest in the employers who are offering jobs in the financial service field, which was the most preferred one in the early stages.  A reason behind this is the lack of job security even in the MNC companies.

Now they are looking for the emerging sector and the jobs which are most demanding in this world, including the opportunity in the FMCG, Public Relation and Media filed. These jobs are now become the most attracting platform for the MBA/PGDM aspirants. Now it seems like that the Evergreen IT industry also fade in front of these industries. Among these FMCGs are ranking high in the most preferred list followed by the management consultancies, It consultancies, Banking and Retiling sector. The major reason behind this is the high security and the potential growth opportunity of the sector.

FMCG: A sector View

The FMCG sector is one the growth stage and it offer many potential job opportunity for the vibrant candidates. A recent survey shows that around 30% of the B-School pass outs are finding their future in the FMCG sector, both in the organized and unorganized fields. The FMCG sector is not only include the sales profile only, it also include other areas like human resource, Marketing, Finance, IT, IB etc. Since there are many major MNCs are playing their roles in this industry, the growth opportunity and the exposure is higher that any6 other sector.

One of the major advantages of this sector is that the jobs are identified as effortless, since the service and product line offered by the industry is essential for the daily life of Human beings. It is easier for a Marketing persona in the FMCG sector to sell his product to the target market rather than the IT Marketer. The jobs are also flexible in their sector and it is now considered as one of the highly payable jobs in the economy.

The Career Advancement

As we discussed above the industry not only meant for the sales guys, it is for all aspirants. Now the retailing and the wholesaling groups have all most all departments which are welcoming the talented and trained people to manage those areas. There is a marketing Division, they need people to who is able to attract more customer and to plan the innovative techniques in the marketing, they have a welfare and human resource department which are meant for taking care of the employees and their needs.

So in each division they need people and this is the opportunity for the management aspirants’. The career planning can widely see in this sector. There is an advanced planning from the junior most position to the general board level. There are many stories that people who leave the industries for the higher studies or some other reasons prefere to come back to the same field for re-start their career. This is an evidence of the demand of the field.

We have a lot of veteran persons who are offering a role model path for the aspirants looking their career in the FMCG industries. Mr. Rattan Tata is the best living example for them. He identified the potential opportunity offered by the sector and hence it becomes a motivational tale to many others. The sectors capability in adapting the new entrepreneurs is high and hence this is a platform for the future entrepreneurs also.

When you are making your career path you have always options, which is all around you. If you are looking of a career which is more flexible and a platform for the career advancements and growth the FMCG is a best path for you, made your selection wisely…