Operational research concentrates on the efficient use of technology by organizations with the implementation of mathematical science. Market Research deals with the planned effort an individual or an entity does in order to collect information about the many markets available today and its customers.

Operational research course and career opportunities

In India there are many courses like M.Tech and Doctoral degree offered for interested candidates. The basic qualification they require for joining these particular courses is a pass in B.Tech.  Candidates who have completed their course in operational research can find jobs as research analyst, data analysts and as business analyst.

Market research course and career opportunities

Several management institutions in India provide students with undergraduate and postgraduate courses in market research. Students who aspire to join the Undergraduate course must have finished their class 12 in any discipline while those who wish to apply for the MBA and Diploma courses must have completed their graduation. Those students who seek a career as market researchers can find many job opportunities nowadays. After finishing their course, they can find jobs in any business organization as market research manager, market analyst or as market research director. The most important quality a candidate needs in the field of market research is good interpersonal and analytical skills.

Key differentiators

The main aim of operations research course is to educate the students on how to apply analytical techniques while making management decisions. The research methods in this field are based on mathematical models which permit a more effectual understanding about the difficult processes involved in business. Market research can be defined as the collection of the necessary data about the market and the types of customers in an organized way. It is a fact that market research is a very important element in business strategy. It is must for the progress of any company.